Full Fat x Brixton Finishing School Partnership

We are delighted to announce our partnership with Brixton Finishing School for 2024. The partnership includes a curated programme of mentorship, educational workshops and a paid year-long internship programme for the Brixton Finishing School community, helping to break down career barriers for underrepresented groups.

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Full Fat Team
Flexible working at Full Fat

Agencies that embrace flexibility understand the significance of staff wellbeing, and trust among colleagues, enabling employees to manage their workloads efficiently while attending to personal commitments. The landscape of flexible working has shifted a lot in recent years, and I’m delighted to see organisations acknowledging the importance of work-life balance, and the variation of what that actually means from person to person.

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Full Fat Team
Winter 2023 pro bono scheme open

The next round of our pro bono scheme is ready to take applicants for projects and campaigns taking place from December/January to March.

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Full Fat Team
Thriving in a smaller agency

Making the jump from a big agency to Full Fat, Sophie gives her take on why smaller creative agencies better.

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Full Fat
Morocco Earthquake Support

All our love, hope & support to Morocco and all those suffering from the recent earthquake.

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Full Fat Team
Summer pro bono scheme open

The next round of our pro bono scheme is ready to take applicants for projects and campaigns taking place June - August 2023.

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Full Fat Team
9 Ways AI is Taking Over PR and Social Media (No, It's Not Skynet… Yet)

Last week OpenAI launched an updated version of ChatGPT, GPT4, and with that, the AI chatbot race commenced. Microsoft 365 have even proclaimed the technology will be embedded into Word, Excel, PowerPoint, and Outlook.

So, we had this brilliant (or possibly crazy) idea to ask ChatGPT what it thinks about the future of AI in PR and social media. And folks, let me tell you, the response we got was both insightful and hilarious. We then asked our beloved chatbot to put a blog post about it together - buckle up kids, because the future of AI in PR and social media is both exciting and hella scary! Get ready to laugh, cringe, and maybe even shed a tear (but not from fear, we promise).

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Full Fat's February Digital Bulletin

Bringing you the freshest insights, app developments, and trends sweeping social media platforms across the country, so you can level up your strategy and ensure you’re always ahead of the curve.

This month, we see the dominant rise of video content, from 2022 reports to competition being-had between TikTok Vs. Shorts. Meta explores following Musk’s lead by testing paid for blue ticks and AI progressively gets more intense…

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NewsFull Fat Team
Content Photoshoot 101

Ever looked at your Instagram feed and thought ‘I could have taken that picture’? Yep, we used to too! But in reality, a lot of planning has gone into every piece of content that you’re seeing on a brand's social grid. 

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Full Fat
Full Fat's January Digital Bulletin

Bringing you the freshest insights, app developments, and trends sweeping social media platforms across the country, so you can level up your strategy and ensure you’re always ahead of the curve.

This month, we saw how Facebook aims to stay as the ‘leading edge’ platform, Instagram updates to prioritise users and TikTok launches a Talent Manager Portal. Read on for more 2023 trends and future implementations...

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Full Fat Team
The marketing industry has to take responsibility for its negative emotional impact and make change.

In a world where how you ‘feel’ about a product, human or movement is having a commercial, political and environmental impact every single day - the ripple effect of emotionally led marketing could be catastrophic. 

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Megan Morass | Co-founder
Full Fat’s Predictions for 2023

2022 - the year that brought us the war of TikTok VS Instagram Reels, the controversial #slapgate between Will Smith and Chris Rock (let’s all take a moment for both Chris’ cheek and pride), Aldi versus M&S caterpillar-off, a brand-new prime minister who wilted before an Iceberg lettuce when crunch-time came, , and the year that blessed us with the sweet sweet sounds of Louis Theroux  (and his jiggling antics) that no one could have ever predicted. 

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Full Fat
What doesn't kill you makes you stronger?!

Our Co-Founders Ella & Megan reflect on the last decade with 10 lessons that have shaped the agency.

The idea of Full Fat began 10 years ago whilst sitting at the kitchen table with a cuppa in hand, dreaming about creating something different. Something that would break the traditional comms agency mould.

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Full Fat
Full Fat's November Digital Bulletin

Bringing you the freshest insights, app developments, and trends sweeping social media platforms across the country, so you can level up your strategy and ensure you’re always ahead of the curve.

This month, we saw some scandalous marketing moves from David Beckham as Qatar ambassador and Balenciaga campaign child exploitation… you can even buy a blue tick on Twitter now! Here’s November’s round up of headlines.

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Full Fat Team
Full Fat's October Digital Bulletin

This month, we’re briefed with an abundance of approaches to be the best PR’s and marketers out there, from TikTok tips, to old-school word of mouth promoting. We see a study in the rise of monetised social content and learn group profiles will be introduced. Read on for your monthly briefing!

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Full Fat Team
Returning to work after maternity leave...

My first day back after mat leave was…terrifying, uncomfortable, worthwhile and affirming.

It's fair to say that as a business owner maternity leave wasn’t exactly what I anticipated. My baby came nearly two months early, so I was literally working on the hospital bed, frantically trying to tie things up as she had her very first naps in the world.

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Megan Morass | Co-founder
Full Fat's September Digital Bulletin

This month, we’re happy to see the most useful up-to-date guide on social media marketing for 2022, and an even handier stat list of Gen-Z’s biggest importances (which helps if you aren’t one!). Tune in for the low-down on all the last month’s media goss.

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Full Fat Team
Winter pro bono scheme open for organisations supporting racial, sexual, gender, ability and social equality

The next round of our pro bono scheme is ready to take applicants for projects and campaigns taking place from October 2022. Full Fat’s pro bono scheme was launched last year to provide communication and digital services for organisations supporting racial, sexual, gender, ability, and social equality. Applications for the sixth round close on Sunday 9th October.

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Full Fat Team