Bringing you the freshest insights, app developments, and trends sweeping social media platforms across the country, so you can level up your strategy and ensure you’re always ahead of the curve.
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My life in PR began over a decade ago in Singapore. My career was flying and nothing could get me down. Then, COVID-19 hit and I got unceremoniously dumped by the company I was working for. I took this as a sign and moved to London in 2020, in the thick of the pandemic, to pursue my Master's degree. A year later, I found myself hunting for a PR job again, but in the unchartered waters of the UK.
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“We changed society today”
That’s how Sarina Wiegman, England women’s football coach, closed yesterday’s press conference, and she’s not wrong. After 56 years of pushing for inclusion, representation and acknowledgement finally, the women have brought it home.
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After finishing university and trying my luck in journalism, I quickly decided I wanted to keep writing as a hobby. The number of unpaid internships that were required before even being considered for a paid role was demotivating, and also unrealistic if you wanted to rent a flat in London and actually have a social life…
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It’s 2022. Social media giants have been around since 2004 and what was once a role for the few brands that could afford it, it’s now a key part of every marketing strategy.
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Bringing you the freshest insights, app developments, and trends sweeping social media platforms across the country, so you can level up your strategy and ensure you’re always ahead of the curve.
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A few years ago I decided to enrol in a part time course to become a Naturopathic Chef at the London College of Naturopathic Medicine. My reason was simple; I wanted to explore the connection between what we consume and how we function, and understand how diet can elevate wellbeing and impact our lifestyle.
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Bringing you the freshest insights, app developments, and trends sweeping social media platforms across the country, so you can level up your strategy and ensure you’re always ahead of the curve.
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Here at Full Fat we’re big believers in being open about mental health.
It's a key focus when it comes to our company ethos. We know that it can all get too much sometimes, especially in agency life, but it doesn’t have to be like that! Our superstar team has put together rituals, methods and approaches they swear by to support their heads.
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Bringing you the freshest insights, app developments, and trends sweeping social media platforms across the country, so you can level up your strategy and ensure you’re always ahead of the curve.
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‘A closer look into how Full Fat runs its internal social and cultural wellbeing programme’
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Bringing you the freshest insights, app developments, and trends sweeping social media platforms across the country, so you can level up your strategy and ensure you’re always ahead of the curve.
A lot has changed for women in the workplace with the 1970’s introduction of equal pay, together with the right to statutory maternity leave and reinstatement. Mothers, however, find it a much harder playing field, constantly apologising for leaving work early or working late into the night after bedtime as their little one sleeps. Despite great progress, there is still a lot more to be done. A recent report stated that 57% of staff find employer's parental leave policy inadequate, and with nursery fees increasing working women are feeling the pressure more than ever.
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Despite new initiatives to recruit and retain diverse talent, creative industries continue to be dominated by straight white men.
In fact, figures from a recent Parliamentary report reveal that since the start of the pandemic, the issue has worsened. Employment in the arts and entertainment sector for women has fallen by 44%, more than any other group in any industry, and yet 46% of grads are still considering a career in marketing.
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The next round of our pro bono scheme is ready to take applicants for projects and campaigns taking place April - July 2022. Full Fat’s pro bono scheme was launched last year to provide communication and digital services for organisations supporting racial, sexual, gender, ability, and social equality. Applications for the fourth round close on 14th March.
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Bringing you the freshest insights, app developments, and trends sweeping social media platforms across the country, so you can level up your strategy and ensure you’re always ahead of the curve.
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Just over a year ago, I began my marketing career as a Digital Apprentice at Full Fat, and I could write a book with everything I’ve learned so far! I’ve been lucky enough to assist with several campaigns for brands such as Atopia, Nexba, and FULFIL, and I’ve met a team of wonderful people along the way. I love sharing my pearls of wisdom, and recently as part of my apprenticeship, I’ve been learning all about the world of SEO.
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After four months of working at Full Fat, my internship has come to an end, and honestly, it was more fun than I imagined! I’ve had the opportunity to work across some really exciting accounts; from vodka brand Żubrówka to some of my favourite live music events and venues like Field Day and Printworks.
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Last summer, we made a number of commitments to promote and action positive change within Full Fat in relation to ethnic diversity, equality and inclusivity. These pledges were the first step in a refreshed approach to DEI at Full Fat that led to better and fairer treatment, representation, transparency and progressive commitments to people from minority backgrounds as a whole.
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The fourth round of our pro bono scheme is now ready to take applicants for projects and campaigns taking place June - August 2021…
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